Agency Overview + Team Structure
Our Agencies
The powerhouse partnership
Meet the powerhouse partnership of Planet Propaganda and Kinetic319 — two agencies with complementary strengths, united by a shared passion for building brands that matter.
Planet Propaganda
Planet Propaganda is a fiercely independent creative + strategic agency, helping propel brands across the chasm of growth to scale. We build belief from the inside out, giving businesses the consensus and momentum needed to transform their organizations.
We’ve been doing that for 30 years, growing from a two-man design firm into a 30-person shop of strategic thinkers, creative ideators, whip-smart account folks, super-talented designers and a crackerjack digital/production team.
We’ve helped catapult brands like Intelligentsia Coffee, Jimmy John’s, Duluth Trading Company, Jersey Mike’s Subs and Smithworks Vodka onto the national stage.
We are thrilled to be partnering with Kinetic319 (media) for this response. They not only offer relevant experience, but also the mindset and personality to round out a robust and energetic team.
Kinetic319
Kinetic319 is a media-first, data-driven agency based in Denver, Colorado, focused on blending strategy, creativity and analytics to help brands amplify their growth and reach new heights. With 20+ years of experience and over $1B in media managed, the Kinetic319 team has been at the forefront of advertising innovation – crafting cohesive, omnichannel strategies that turn prospects into loyalists and maximize ROI.
Our team of forward-thinking media specialists, strategic analysts and creative minds knows how to leverage both traditional and emerging platforms, creating fully integrated campaigns that connect brands with their audiences in meaningful ways. We’ve worked with consumer brand powerhouses like John Deere, Yamaha, Rust-Oleum, as well as Fortune 4 brands such as United Healthcare, delivering performance-focused results and scalable growth.
As a fully certified media partner, we bring best-in-class solutions to the table – seamlessly blending paid social, programmatic display, linear and connected TV, SEM, SEO and print. Every strategy is backed by deep data insights and executed with precision to ensure our clients stay ahead of market trends.
We are excited to collaborate with Planet Propaganda to offer a full-circle approach, rounding out robust, results-driven teams with personalized media solutions that are anything but cookie-cutter. At Kinetic319, we’re more than media planners – we’re connectors, storytellers and strategic growth partners ready to help Bailey thrive.
Our Combined Capabilities
Together, we offer a comprehensive suite of services to meet all your marketing and branding needs.
Planet Propaganda
- Planning
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- Brand Strategy
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- Marketing Strategy
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- Creative Strategy
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- Digital Strategy
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- Social Strategy
- TV + Video Production
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- Digital
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- Social
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- Radio
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- Logo + ID
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- Packaging
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- Signage
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- Collateral
- Editorial
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- Animation
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- Motion Graphics
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- Social Content
- Interactive Design
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- User Experience Design
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- Web Development
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- Mobile Development
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- Native and Hybrid Application Development
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- eCommerce Development
Kinetic319
Planet Propaganda
The creative agency
Our Team Structure
Below is the official categorization of our staff; however, Planet isn’t one for putting people in boxes. Our Senior Copywriter? She’s a stand-up comedian who has performed on The Tonight Show, The Late Show and has a special on Amazon Prime. Our Senior Strategist? She’s written eight books. Our President? She was originally hired to run the Duluth account as an Account Supervisor, but also became their lead Strategist. You get the picture. We pride ourselves on being scrappy, nimble and multifaceted. So whether it be our controller, writer, account executive or designer, what we all are is creative problem solvers.
Key Personel
Emily Steele
President
Larry Olson
Executive Creative Director
Karmin Arnold
Account Director
Holly Lang
Associate Strategy Director
Brian Hucek
Creative Director & Writer
Kate Garvin
Account Supervisor
Dana Lytle
Founder & CEO
Kinetic319
The media agency
Our Team Structure
Here’s how our team is organized, but at Kinetic319, titles are just the starting point. Our SEO Strategist doesn’t stop at technical audits – they’re constantly uncovering new content opportunities and trends. Our Copywriter? They’re just as likely to build social strategies as they are to write a perfect tagline. Even our TV Buyer is deeply immersed in the digital landscape, bridging traditional and connected media with ease. We thrive on collaboration and flexibility, blending expertise across disciplines to push boundaries and find smarter, more creative solutions for our clients. Everyone here is a strategist, innovator and problem solver at heart.
Key Personel
Jeff Wallace
Media Strategist
Geraldine Eusebio
Client Success Manager
Jamie Jones
Associate Director of Biddable Media
Devon Dunn
Biddable Manager
Ralf Shulz
SEO Strategist
Marcus Knowles
TV Buyer & Strategist
Adela Emestica
Analytics Manager
Adam Ortman
Founder, CEO
Partnership Overview
How We Add Magic Together
At Planet and Kinetic319, we share a core belief: brand and media are more powerful together. Our integrated partnership is designed to connect brand strategy, creative development and media execution – ensuring bold ideas don’t just inspire, they perform.
Planet leads with clarity, courage and craft. We specialize in unearthing a brand’s Fundamental Belief – a core idea so resonant it moves not just markets, but culture. From brand positioning to campaign development, we build platforms that unify internal teams, differentiate in the wild and turn buyers into believers.
Kinetic319 complements this with deep expertise in media strategy, audience targeting, analytics and full-funnel execution. We translate Planet’s creative into precision media plans that get that work in front of the right people – at the right time, in the right place, with the right message. Through our proprietary M.O.V.E. framework (Magnify, Orient, Venture, Evaluate), we ensure every media decision is audience-informed, performance-optimized and built to adapt in real time.
What makes this collaboration work isn’t proximity – it’s philosophy. We don’t just hand off deliverables. We co-build from the beginning, ensuring brand ideas are media-aware, and media plans are emotionally resonant. We call it Simplify >< Amplify: distilling to the most potent belief, then scaling it with purpose.
Together, we offer the best of both worlds: standout creative and sharp media thinking, seamlessly aligned from strategy to execution. With Planet’s legacy of brand transformation and Kinetic319’s media precision, clients benefit from unified planning, faster pivots and better results. It’s a partnership built for today’s marketing complexity – where emotion drives action and performance proves it.